Reddit Splits Its Home Feed Into For You And Following
Reddit is introducing separate feeds for personalized recommendations and posts from joined communities, with a global rollout planned over the next few weeks.
Reddit is introducing two options on its home feed: “For You,” which includes personalized recommendations, and “Following,” which shows posts from communities a user has joined. According to TechCrunch, the new experience is rolling out globally over the next few weeks.
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What changes in the home feed
The For You feed combines posts from joined communities with recommendations based on a user’s interests. Following offers a narrower view, limited to posts from communities the user has joined. Reddit says the split is intended to help people find conversations and communities they might otherwise miss.
Recommendations themselves are not new to Reddit. As both TechCrunch and Engadget note, the existing main feed already mixes posts from joined communities with suggested content. The change gives users a separate Following option when they want to see only posts from those communities, while making the recommendation-led view more prominent.
Engadget reports that Reddit will initially open to For You. After that, the app will return to whichever feed a user last viewed. TechCrunch also reports that users can switch between the two feeds.
Why Reddit is emphasizing discovery
Reddit says it wants the new layout to encourage connection and participation. TechCrunch suggests the company may also be hoping that users will engage with posts beyond the communities they already follow. The format brings Reddit closer to the recommendation-driven feeds used by other social platforms, including Instagram, X, Threads and Facebook, the outlet notes.
Engadget places the change alongside Reddit’s broader efforts to make relevant posts easier to find. It reports that CEO Steve Huffman has spoken about helping casual users return to the service and surfacing useful posts even when they are older. Reddit is also experimenting with video and audio versions of popular posts, including some from years-old threads, according to Engadget. Those experiments are separate from the newly announced feed split.
More recommendations, but a choice to opt out
The two-feed design gives recommendations a prominent place without requiring users to keep them mixed into the posts from communities they have joined. That choice may matter to users who prefer a focused home feed. TechCrunch reports that some people who saw the new layout during testing expressed frustration with it.
Engadget says Reddit is working on ways for users to give feedback on recommendations so it can refine its suggestions. The company has also said it will continue experimenting with how people navigate and explore the app. For now, the immediate change is a clearer choice between discovering suggested content and keeping up with communities users already know.
Sources
This story was compiled by AI from the reports below. Read the originals for the full details.